Free During Beta - All Features Included

Schedule Instagram Reels
& Auto-Publish Free

The best Instagram Reels scheduler tool. Upload your video, set custom thumbnails, add AI captions, and auto-publish at the perfect time. No credit card required.

No credit card required
Auto-publish enabled
Unlimited Reels
Custom thumbnails included

Schedule Instagram Reels in 3 Steps

Go from video to scheduled Reel in under 2 minutes.

1

Upload Your Video

Drag and drop your Reel video. We support all formats and automatically optimize for Instagram.

2

Customize & Caption

Set a custom thumbnail, audio name, caption, hashtags, and first comment. Use AI to generate captions instantly.

3

Schedule & Publish

Pick the perfect time and Planify auto-publishes your Reel. No manual notifications, no reminders needed.

Everything You Need to Schedule Instagram Reels

Premium Reel scheduling features that other tools charge $25+/month for. Free with Planify.

Custom Thumbnails

Upload a custom cover image or select from video frames to maximize click-through rates on your Reels

Custom Audio Names

Brand your original audio so your name appears when others reuse your sound

Share-to-Feed Control

Choose whether each Reel also appears on your main Instagram grid or stays Reels-only

First Comment Automation

Auto-post hashtags and CTAs as the first comment to keep captions clean

Optimal Timing

Schedule Reels to publish when your audience is most active for maximum reach

Live Preview

See exactly how your Reel will appear on Instagram before publishing

Location Tagging

Tag locations on your Reels to increase local discoverability and reach

Reel Analytics

Track views, reach, plays, likes, comments, and shares for every scheduled Reel

AI Caption Generator

Generate engaging Reel captions with AI — multiple tones, lengths, and CTAs

Why Planify is the Best Instagram Reels Scheduler

More Reel scheduling features, better value, zero compromise.

FeaturePlanify
Free
Later
$25/mo
Buffer
$6/mo
Auto-publish Reels
Custom Thumbnails--
Custom Audio Names--
Share-to-Feed Control-
First Comment-
Location Tagging-
AI Caption Generator--
Reel Analytics
Unlimited Scheduled Reels--
Live Reel Preview--

Instagram Reels Scheduler FAQ

Everything you need to know about scheduling Instagram Reels.

How do I schedule Instagram Reels with Planify?

Upload your video, add a caption, choose a custom thumbnail, set your audio name, and pick your publish time. Planify auto-publishes your Reel at the scheduled time — no manual notifications needed.

Can I auto-publish Instagram Reels?

Yes! Planify supports full auto-publishing for Instagram Reels on business and creator accounts. Your Reels are published automatically at your scheduled time through the official Instagram API.

Can I add custom thumbnails to scheduled Reels?

Yes. Upload a custom cover image for your Reel or select from video frames. Custom thumbnails help maximize click-through rates and maintain a consistent feed aesthetic.

Does Planify support share-to-feed for Reels?

Yes, you can control whether your Reel also appears on your main Instagram feed. Toggle the share-to-feed option on or off when scheduling each Reel.

Can I set a custom audio name for my Reels?

Absolutely. Brand your original audio with a custom name so when others use your sound, your brand gets credited and discovered by new audiences.

Can I schedule a first comment on my Reels?

Yes! Use the First Comment feature to auto-post hashtags, CTAs, or additional text as the first comment on your Reel. This keeps your caption clean while maximizing discoverability.

What is the best time to post Instagram Reels?

Generally, 7-9 AM and 7-10 PM see the highest engagement for Reels. However, your optimal time depends on your audience. Planify recommends posting times based on when your followers are most active.

Is Planify's Instagram Reels scheduler free?

Yes! Planify is completely free during our beta period. Schedule unlimited Reels with all features — custom thumbnails, first comment, audio names, analytics — no credit card required.

How many Reels can I schedule at once?

There are no limits during the free beta. Schedule as many Reels as you need across all your connected Instagram accounts. Batch schedule a week's worth of Reels in minutes.

What's the best Instagram Reels scheduler tool?

Planify is the best free Instagram Reels scheduler because it offers custom thumbnails, audio names, share-to-feed control, first comment automation, and AI captions — all features that most competitors charge for or don't offer at all.
Limited Time: All Features Free During Beta

Start Scheduling Instagram Reels Today

Join thousands of creators who batch-schedule Reels and save hours every week. Get started in under 2 minutes.

No credit card required
Unlimited Reels
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