Threads Engagement Calculator
Calculate your Threads engagement rate and compare to industry benchmarks.
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Benchmarks
Formula: (Likes + Replies + Reposts) / Followers × 100
Frequently Asked Questions
What is a good engagement rate on Threads?
A good Threads engagement rate is between 3% and 6%. Rates below 1% are considered low, 1-3% is average, 3-6% is good, and above 6% is excellent. Threads tends to have higher engagement rates than more established platforms due to its conversational nature.
How is Threads engagement rate calculated?
Threads engagement rate is calculated as: (Likes + Replies + Reposts) / Followers x 100. This gives you a percentage that represents how actively your audience interacts with your content relative to your follower count.
How can I improve my Threads engagement rate?
To improve your Threads engagement, post conversational content that encourages replies, ask questions, share opinions on trending topics, post consistently, and engage with other users' threads. Threads rewards authentic conversation over polished content.
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