A comprehensive, feature-by-feature comparison of CoSchedule and Sprout Social to help you choose the best social media management tool in 2026.
CoSchedule leads in 0 categories while Sprout Social leads in 5, with 7 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.
See how CoSchedule and Sprout Social stack up across 12 key features
| Feature | CoSchedule | Sprout Social |
|---|---|---|
| AI-Powered Scheduling | ||
| AI Content Assistant | ||
| Analytics & Reporting | ||
| Team Collaboration | ||
| Bulk Scheduling | ||
| RSS Feed Automation | Better | |
| Content Calendar | ||
| Link in Bio | ||
| Social Inbox | Better | |
| Custom Reporting | Better | |
| Hashtag Suggestions | Better | |
| Media Library | Better |
The biggest differences between CoSchedule and Sprout Social that will affect your decision
Sprout Social offers rss feed automation while CoSchedule does not. This gives Sprout Social an edge for users who need this capability.
Sprout Social offers social inbox while CoSchedule does not. This gives Sprout Social an edge for users who need this capability.
Sprout Social offers custom reporting while CoSchedule does not. This gives Sprout Social an edge for users who need this capability.
Sprout Social offers hashtag suggestions while CoSchedule does not. This gives Sprout Social an edge for users who need this capability.
CoSchedule starts at $29/mo vs Sprout Social at $249/mo
Starting at $29/moFree plan available
Starting at $249/mo30-day free trial
Here's our recommendation based on your needs
Common questions about CoSchedule vs Sprout Social
CoSchedule is a marketing calendar that includes social media. Planify is a dedicated social media tool with better AI, more platform support (7+ vs 5), and a better free plan. For pure social media, Planify wins.
No, CoSchedule only supports Instagram, Twitter/X, Facebook, LinkedIn, and Pinterest. Planify supports all of these plus TikTok, Threads, and Bluesky.
Sprout Social targets enterprise clients with social listening, CRM, and advanced reporting. At $249/mo minimum, it's designed for companies with large social media teams. Planify offers core scheduling and analytics features for $19/mo.
For scheduling, analytics, and content management — yes. Planify lacks social listening and CRM features, but for 90% of social media management tasks, it delivers comparable value at a fraction of the cost.
It depends on your needs. CoSchedule is best for content marketers who need a unified marketing calendar, while Sprout Social is best for large enterprises and agencies with big budgets needing advanced social crm. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.
Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.
Learn more about CoSchedule and Sprout Social
Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.