2026 Comparison

Metricool vs Pallyy: Which is Better?

A comprehensive, feature-by-feature comparison of Metricool and Pallyy to help you choose the best social media management tool in 2026.

12 features compared
Metricool: 4.5/5 rating
Pallyy: 4.4/5 rating

Our Verdict

Metricool leads in 6 categories while Pallyy leads in 2, with 4 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.

Metricool: 6 wins
Pallyy: 2 wins
Tied: 4 features

Feature-by-Feature Comparison

See how Metricool and Pallyy stack up across 12 key features

Feature
Metricool
Pallyy
AI-Powered Scheduling
Better
AI Content Assistant
Better
Analytics & Reporting
Team Collaboration
Bulk Scheduling
Better
RSS Feed Automation
Better
Content Calendar
Link in Bio
Social Inbox
Better
Custom Reporting
Better
Hashtag Suggestions
Better
Media Library
Better
Key Differences

What Sets Them Apart

The biggest differences between Metricool and Pallyy that will affect your decision

AI-Powered Scheduling

Metricool offers ai-powered scheduling while Pallyy does not. This gives Metricool an edge for users who need this capability.

Winner: Metricool

AI Content Assistant

Metricool offers ai content assistant while Pallyy does not. This gives Metricool an edge for users who need this capability.

Winner: Metricool

Bulk Scheduling

Metricool offers bulk scheduling while Pallyy does not. This gives Metricool an edge for users who need this capability.

Winner: Metricool

RSS Feed Automation

Metricool offers rss feed automation while Pallyy does not. This gives Metricool an edge for users who need this capability.

Winner: Metricool
Pricing

Pricing Comparison

Metricool starts at $22/mo vs Pallyy at $25/mo

Metricool

More Affordable

Starting at $22/moFree plan available

Free$0/month
  • 1 brand
  • 50 scheduled posts/month
  • Basic analytics
Starter$22/month
  • 5 brands
  • Unlimited scheduling
  • Competitor analysis
Advanced$54/month
  • 15 brands
  • Custom reports
  • API access

Pallyy

Starting at $25/moFree plan available

Free$0/month
  • 1 social set
  • 15 scheduled posts
  • Basic analytics
Premium$25/month
  • All social sets
  • Unlimited posts
  • Full analytics

Which Tool is Right for You?

Here's our recommendation based on your needs

Choose Metricool if you:

  • Want a free plan to get started without any commitment
  • Need AI-powered scheduling to optimize your posting times
  • Want AI assistance for creating content and captions
  • Require custom reports for clients or stakeholders
  • Need to schedule many posts at once with bulk scheduling
Visit Metricool

Choose Pallyy if you:

  • Want a free plan to get started without any commitment
  • Need a unified inbox to manage all social conversations
  • Are looking for a tool best suited for: instagram-focused creators who want a simple, visual scheduling tool
Visit Pallyy
FAQ

Frequently Asked Questions

Common questions about Metricool vs Pallyy

Is Metricool better than Planify for analytics?

Metricool has strong analytics including ad tracking and competitor analysis. Planify offers AI-powered insights and simpler reporting. Metricool is better for pure analytics; Planify is better for AI-optimized scheduling with good analytics.

Does Metricool have a free plan?

Yes, Metricool offers a free plan with 50 posts/month. Planify's free plan offers 30 posts/month but includes AI features and a cleaner interface.

How does Pallyy compare to Planify?

Pallyy has a beautiful visual planner but lacks AI features. Planify offers AI scheduling, more platform support, and a more generous free plan (3 accounts vs 1). Pallyy Premium is $25/mo vs Planify Pro at $19/mo.

Does Pallyy have AI features?

No, Pallyy doesn't offer AI-powered scheduling or content generation. Planify includes AI optimal timing, content suggestions, and hashtag recommendations.

Which is better overall, Metricool or Pallyy?

It depends on your needs. Metricool is best for marketers who want analytics-heavy social media management with ad tracking, while Pallyy is best for instagram-focused creators who want a simple, visual scheduling tool. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.

Can I switch from Metricool to Pallyy easily?

Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.

Looking for a better alternative?

Try Planify — A Modern Alternative to Metricool & Pallyy

Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.