2026 Comparison

SocialPilot vs Sprout Social: Which is Better?

A comprehensive, feature-by-feature comparison of SocialPilot and Sprout Social to help you choose the best social media management tool in 2026.

12 features compared
SocialPilot: 4.5/5 rating
Sprout Social: 4.4/5 rating

Our Verdict

SocialPilot leads in 0 categories while Sprout Social leads in 1, with 11 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.

SocialPilot: 0 wins
Sprout Social: 1 wins
Tied: 11 features

Feature-by-Feature Comparison

See how SocialPilot and Sprout Social stack up across 12 key features

Feature
SocialPilot
Sprout Social
AI-Powered Scheduling
AI Content Assistant
Analytics & Reporting
Team Collaboration
Bulk Scheduling
RSS Feed Automation
Content Calendar
Link in Bio
Social Inbox
Custom Reporting
Hashtag Suggestions
Better
Media Library
Key Differences

What Sets Them Apart

The biggest differences between SocialPilot and Sprout Social that will affect your decision

Hashtag Suggestions

Sprout Social offers hashtag suggestions while SocialPilot does not. This gives Sprout Social an edge for users who need this capability.

Winner: Sprout Social

Pricing & Value

SocialPilot starts at $30/mo compared to Sprout Social at $249/mo, making it the more affordable option for budget-conscious users.

Winner: SocialPilot

Platform Support

SocialPilot supports 8 platforms compared to Sprout Social's 7. More platform support means a wider social media reach.

Winner: SocialPilot
Pricing

Pricing Comparison

SocialPilot starts at $30/mo vs Sprout Social at $249/mo

SocialPilot

More Affordable

Starting at $30/mo14-day free trial

Professional$30/month
  • 10 social accounts
  • 1 user
  • Bulk scheduling
Small Team$50/month
  • 20 accounts
  • 3 users
  • Client management
Agency$100/month
  • 30 accounts
  • 6 users
  • White label reports

Sprout Social

Starting at $249/mo30-day free trial

Standard$249/month
  • 5 social profiles
  • 1 user
  • All-in-one social inbox
Professional$399/month
  • Unlimited profiles
  • Competitive reports
  • Custom workflows
Advanced$499/month
  • Everything in Pro
  • Digital asset library
  • Chatbots

Which Tool is Right for You?

Here's our recommendation based on your needs

Choose SocialPilot if you:

  • Need AI-powered scheduling to optimize your posting times
  • Want AI assistance for creating content and captions
  • Need a unified inbox to manage all social conversations
  • Require custom reports for clients or stakeholders
  • Need to schedule many posts at once with bulk scheduling
Visit SocialPilot

Choose Sprout Social if you:

  • Need AI-powered scheduling to optimize your posting times
  • Want AI assistance for creating content and captions
  • Need a unified inbox to manage all social conversations
  • Require custom reports for clients or stakeholders
  • Need to schedule many posts at once with bulk scheduling
Visit Sprout Social
FAQ

Frequently Asked Questions

Common questions about SocialPilot vs Sprout Social

Is SocialPilot cheaper than Planify?

SocialPilot starts at $30/mo with no free plan. Planify is free for basic use and $19/mo for Pro with 10 accounts. Planify is cheaper and includes AI features SocialPilot doesn't offer.

Which tool is better for agencies?

SocialPilot has dedicated agency features like white-label reports and client management. Planify is better for small agencies prioritizing AI and affordability. For large agencies, SocialPilot's Agency plan ($100/mo) offers more client tools.

Why is Sprout Social so expensive?

Sprout Social targets enterprise clients with social listening, CRM, and advanced reporting. At $249/mo minimum, it's designed for companies with large social media teams. Planify offers core scheduling and analytics features for $19/mo.

Can Planify replace Sprout Social?

For scheduling, analytics, and content management — yes. Planify lacks social listening and CRM features, but for 90% of social media management tasks, it delivers comparable value at a fraction of the cost.

Which is better overall, SocialPilot or Sprout Social?

It depends on your needs. SocialPilot is best for agencies managing multiple clients on a budget, while Sprout Social is best for large enterprises and agencies with big budgets needing advanced social crm. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.

Can I switch from SocialPilot to Sprout Social easily?

Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.

Looking for a better alternative?

Try Planify — A Modern Alternative to SocialPilot & Sprout Social

Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.