2026 Comparison

SocialPilot vs Publer: Which is Better?

A comprehensive, feature-by-feature comparison of SocialPilot and Publer to help you choose the best social media management tool in 2026.

12 features compared
SocialPilot: 4.5/5 rating
Publer: 4.5/5 rating

Our Verdict

SocialPilot leads in 2 categories while Publer leads in 2, with 8 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.

SocialPilot: 2 wins
Publer: 2 wins
Tied: 8 features

Feature-by-Feature Comparison

See how SocialPilot and Publer stack up across 12 key features

Feature
SocialPilot
Publer
AI-Powered Scheduling
AI Content Assistant
Analytics & Reporting
Team Collaboration
Bulk Scheduling
RSS Feed Automation
Content Calendar
Link in Bio
Better
Social Inbox
Better
Custom Reporting
Better
Hashtag Suggestions
Better
Media Library
Key Differences

What Sets Them Apart

The biggest differences between SocialPilot and Publer that will affect your decision

Social Inbox

SocialPilot offers social inbox while Publer does not. This gives SocialPilot an edge for users who need this capability.

Winner: SocialPilot

Custom Reporting

SocialPilot offers custom reporting while Publer does not. This gives SocialPilot an edge for users who need this capability.

Winner: SocialPilot

Link in Bio

Publer offers link in bio while SocialPilot does not. This gives Publer an edge for users who need this capability.

Winner: Publer

Hashtag Suggestions

Publer offers hashtag suggestions while SocialPilot does not. This gives Publer an edge for users who need this capability.

Winner: Publer
Pricing

Pricing Comparison

SocialPilot starts at $30/mo vs Publer at $12/mo

SocialPilot

Starting at $30/mo14-day free trial

Professional$30/month
  • 10 social accounts
  • 1 user
  • Bulk scheduling
Small Team$50/month
  • 20 accounts
  • 3 users
  • Client management
Agency$100/month
  • 30 accounts
  • 6 users
  • White label reports

Publer

More Affordable

Starting at $12/moFree plan available

Free$0/month
  • 3 social accounts
  • 10 scheduled posts
  • Basic features
Professional$12/month
  • Unlimited scheduling
  • Analytics
  • Bulk scheduling
Business$21/month
  • Teams
  • Approval workflows
  • Priority support

Which Tool is Right for You?

Here's our recommendation based on your needs

Choose SocialPilot if you:

  • Need AI-powered scheduling to optimize your posting times
  • Want AI assistance for creating content and captions
  • Need a unified inbox to manage all social conversations
  • Require custom reports for clients or stakeholders
  • Need to schedule many posts at once with bulk scheduling
Visit SocialPilot

Choose Publer if you:

  • Want a free plan to get started without any commitment
  • Need AI-powered scheduling to optimize your posting times
  • Want AI assistance for creating content and captions
  • Need to schedule many posts at once with bulk scheduling
  • Are looking for a tool best suited for: budget-conscious users wanting multi-platform scheduling
Visit Publer
FAQ

Frequently Asked Questions

Common questions about SocialPilot vs Publer

Is SocialPilot cheaper than Planify?

SocialPilot starts at $30/mo with no free plan. Planify is free for basic use and $19/mo for Pro with 10 accounts. Planify is cheaper and includes AI features SocialPilot doesn't offer.

Which tool is better for agencies?

SocialPilot has dedicated agency features like white-label reports and client management. Planify is better for small agencies prioritizing AI and affordability. For large agencies, SocialPilot's Agency plan ($100/mo) offers more client tools.

Is Publer cheaper than Planify?

Publer Pro is $12/mo vs Planify Pro at $19/mo. However, Planify's free plan offers 30 posts vs Publer's 10. Planify includes more advanced AI features and a more polished interface at both tiers.

Does Publer have a free plan?

Yes, Publer offers a free plan with 3 accounts and 10 scheduled posts. Planify's free plan is more generous with 30 posts/month and AI features included.

Which is better overall, SocialPilot or Publer?

It depends on your needs. SocialPilot is best for agencies managing multiple clients on a budget, while Publer is best for budget-conscious users wanting multi-platform scheduling. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.

Can I switch from SocialPilot to Publer easily?

Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.

Looking for a better alternative?

Try Planify — A Modern Alternative to SocialPilot & Publer

Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.