A comprehensive, feature-by-feature comparison of Iconosquare and Zoho Social to help you choose the best social media management tool in 2026.
Iconosquare leads in 1 categories while Zoho Social leads in 2, with 9 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.
See how Iconosquare and Zoho Social stack up across 12 key features
| Feature | Iconosquare | Zoho Social |
|---|---|---|
| AI-Powered Scheduling | ||
| AI Content Assistant | ||
| Analytics & Reporting | ||
| Team Collaboration | ||
| Bulk Scheduling | Better | |
| RSS Feed Automation | Better | |
| Content Calendar | ||
| Link in Bio | ||
| Social Inbox | ||
| Custom Reporting | ||
| Hashtag Suggestions | Better | |
| Media Library |
The biggest differences between Iconosquare and Zoho Social that will affect your decision
Iconosquare offers hashtag suggestions while Zoho Social does not. This gives Iconosquare an edge for users who need this capability.
Zoho Social offers bulk scheduling while Iconosquare does not. This gives Zoho Social an edge for users who need this capability.
Zoho Social offers rss feed automation while Iconosquare does not. This gives Zoho Social an edge for users who need this capability.
Zoho Social starts at $15/mo compared to Iconosquare at $59/mo, making it the more affordable option for budget-conscious users.
Iconosquare starts at $59/mo vs Zoho Social at $15/mo
Starting at $59/mo14-day free trial
Starting at $15/mo15-day free trial
Here's our recommendation based on your needs
Common questions about Iconosquare vs Zoho Social
Iconosquare has deeper analytics with industry benchmarks and competitor tracking. Planify offers AI-powered insights with solid analytics at a fraction of the cost ($19/mo vs $59/mo).
No, Iconosquare starts at $59/mo after a 14-day trial. Planify offers a free plan with analytics included, and Pro at $19/mo — 67% cheaper.
Zoho Social is good value within the Zoho ecosystem. Planify offers better AI features, supports more platforms (including Bluesky and Threads), and has a free plan. Zoho Social is better if you need CRM integration with Zoho CRM.
No, Zoho Social starts at $15/mo. Planify offers a free plan with 3 accounts and 30 posts/month.
It depends on your needs. Iconosquare is best for brands and agencies that prioritize deep analytics and competitor tracking, while Zoho Social is best for small businesses already in the zoho ecosystem. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.
Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.
Learn more about Iconosquare and Zoho Social
Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.