A comprehensive, feature-by-feature comparison of Zoho Social and Iconosquare to help you choose the best social media management tool in 2026.
Zoho Social leads in 2 categories while Iconosquare leads in 1, with 9 ties. Both are capable tools, but for the best value with AI-powered features and a free plan, consider Planify as a modern alternative to both.
See how Zoho Social and Iconosquare stack up across 12 key features
| Feature | Zoho Social | Iconosquare |
|---|---|---|
| AI-Powered Scheduling | ||
| AI Content Assistant | ||
| Analytics & Reporting | ||
| Team Collaboration | ||
| Bulk Scheduling | Better | |
| RSS Feed Automation | Better | |
| Content Calendar | ||
| Link in Bio | ||
| Social Inbox | ||
| Custom Reporting | ||
| Hashtag Suggestions | Better | |
| Media Library |
The biggest differences between Zoho Social and Iconosquare that will affect your decision
Zoho Social offers bulk scheduling while Iconosquare does not. This gives Zoho Social an edge for users who need this capability.
Zoho Social offers rss feed automation while Iconosquare does not. This gives Zoho Social an edge for users who need this capability.
Iconosquare offers hashtag suggestions while Zoho Social does not. This gives Iconosquare an edge for users who need this capability.
Zoho Social starts at $15/mo compared to Iconosquare at $59/mo, making it the more affordable option for budget-conscious users.
Zoho Social starts at $15/mo vs Iconosquare at $59/mo
Starting at $15/mo15-day free trial
Starting at $59/mo14-day free trial
Here's our recommendation based on your needs
Common questions about Zoho Social vs Iconosquare
Zoho Social is good value within the Zoho ecosystem. Planify offers better AI features, supports more platforms (including Bluesky and Threads), and has a free plan. Zoho Social is better if you need CRM integration with Zoho CRM.
No, Zoho Social starts at $15/mo. Planify offers a free plan with 3 accounts and 30 posts/month.
Iconosquare has deeper analytics with industry benchmarks and competitor tracking. Planify offers AI-powered insights with solid analytics at a fraction of the cost ($19/mo vs $59/mo).
No, Iconosquare starts at $59/mo after a 14-day trial. Planify offers a free plan with analytics included, and Pro at $19/mo — 67% cheaper.
It depends on your needs. Zoho Social is best for small businesses already in the zoho ecosystem, while Iconosquare is best for brands and agencies that prioritize deep analytics and competitor tracking. We recommend trying Planify as an alternative that combines the best of both with AI-powered features and a free plan.
Yes, switching between social media management tools is straightforward. Simply connect your social accounts to the new platform and start scheduling. Your existing posts on the old platform remain unaffected during the transition.
Learn more about Zoho Social and Iconosquare
Planify combines the best of both worlds with AI-powered scheduling, a generous free plan, and support for 7+ platforms including Bluesky and Threads.